The start of this year is a clean slate opportunity. So looking forward to the trends you’re looking forward to in the new season is a great way to switch styles. From colorful eyeshadows to bold brows and radiant skin, this year’s catwalks, to gorgeous, wearable makeup, look hot.
5 SS25 Makeup Trends I Love
Soft blue and green shadows
Show note: TROVE SS25
Green and blue eyeshadow may not sound like the most wearable style, but delicate, soft pastel hues are focused on soft blue and green for eye makeup, making it a new season It’s revived. This trend, beautifully featured on the Tove Show, offers a fresh, dreamy alternative to traditional neutral eyeshadow. The appearance is to create a watercolor-like color wash throughout the lid, evoking a sense of tranquility.
Get a look: blue smokey eyes
“Underpainting” engraving
Show note: 16 Arlington
The latest information on traditional contours, the “underpainting” technique took the centre stage at the 16 Arlington show. This method applies contours and blush before the foundation, resulting in a naturally sculpted look.
Master nude contour
Glowing skin
Show note: Patrick McDowell SS25
As evident from the way Patrick McDowell saw the show, the quest for radioactive, bright skin continues to dominate the beauty trend. The focus is to achieve the brilliance of another world that appears to come from within. Dominique Skinner describes his appearance as “gorgeous skin with barbed wire eyes,” combining etheric glow with edgy details.
Buy 5 to add instant glow
Berry lips
Show note: Roksanda SS25
Did you think that deep berry lips are just for winter? Think about it again. If you’re looking for a rich, deep red or berry lip color, the SS25 catwalk has many inspiration. The sheen of the deep blackberry on display at Roxanda complements the burgundy colours that dominate the high streets this season.
The best red lipstick
Bold brows, no mascara
Show note: JW Anderson
JW Anderson’s show embraced a bold yet minimalist approach to eye makeup featuring powerful and defined brows combined with mascara free lashes. If you want to move towards a more natural and easier beauty look this year, this is something you should tackle now.
How to get the perfect brow
Read next: 5 Hair Trends for 2025
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