Written by: Trish B.
On an evening filled with charm, excellence and unafraid black beauty, Black Radiance took a central stage in Los Angeles, hosting an unforgettable event celebrating the sparkle and innovation of Melanin Rich Makeup. A brand that has consistently advocated for diversity and inclusion, Black Radiance has once again proven why it is a major force in the beauty industry.
The event was epic, with top beauty brands, influencers and industry insiders excitedly gathering in a bustling room. Participants firsthand witnessed how black glow continues to push boundaries of beauty and set new standards for makeup to celebrate the richness of deeper skin tones.
Among the familiar faces attended were past brand ambassadors, including the incredible star Andrews. Her presence at the event was more than just a look. It was a testament to the Black Radiance’s continued dedication to supporting and elevating the influential black voice.
It was an evening of excellence with the collaboration of Black Radiance and Hype, in collaboration with Hype, a legendary publication known for defending black hair, fashion and beauty culture. Hype Hair CEO Lia Jones and her dynamic team were present, with brand manager Terrell Everett and senior publisher Patricia B. bringing even more star power to the event.
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“This partnership represents more than beauty: it’s about celebrating heritage, culture and our true nature,” Jones said. “Together, the hype and black glow ensure that the beauty of black is not only seen, but is respected and elevated on all levels.”
Black Radiance was by no means a beauty brand. This is movement. From the rich pigmentation style designed for deep complexion to the unwavering commitment to empowering black beauty, this event reinforced the fact that black glow is in its own league.
Participants were treated to an immersive beauty experience with product demonstrations, exclusive previews and inspiring conversations highlighting how Black Radiance continues to lead billing in redefining beauty standards.
With this new partnership and an even brighter future, Black Radiance is not only setting trends, but shaping culture. And if this event was any indication, the brand is just beginning.
