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Black Women Are Fed Up With Instagram Hairstylists

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By all accounts, the early days of Instagram Hairstylist (2018-2021) were great for both stylists and clients. A stylist with talent and a true love for her craft had a new means of turning her passion into a living. Clients also benefited. You can view a stylist’s work on their profile and access their DMs to book braids, wigs, sew-ins, or wash and blow-dry appointments. Back then, it was easy because there weren’t that many Instagram stylists to choose from, the policies were minimal, and the prices were lower than traditional salons. (Charles and St. Cyr charged $150 for a medium-sized box braid in 2020. At the time, neither stylist had a license, but both became licensed within two years of starting their business.) and increased prices to reflect the additional training.)

The stylists and clients interviewed for this article found that as more and more people realize how easy it is to monetize their hairstyling skills online, the Instagram hairstylist crowd is more than building clients. I believe it has become contaminated with stylists who seem to value their social media presence. Concentrated business. But some, like Charles and Saint-Cyr, are well-rounded and have a loyal clientele that can attest to their professionalism and skill.

“Ultimately, we hairstylists want our clients to be happy,” says hairstylist and owner Michaela Brissett Williams. [Salon] 718 I’ve been doing hair and makeup in Brooklyn for over 30 years. For Brissette Williams, what some would call an “old-school” hairstylist, customer service is at the heart of hairstyling.

So if people aren’t happy with these Instagram hairstylists, you have to wonder how they keep their appointments. Most likely because they tout their ability to keep up with social media trends. Many independent hairstylists are based on their in-demand ability to create and execute trendy hairstyles such as bohemian braids, freestyle cornrows, and traditional sew-ins that look great in their clients’ vacation photos. , has gained significant social support.

That’s what Georges wanted when he went to see a stylist in Jersey City. Fulani flip over braids. Because the intricate style features cornrows, boxy braids, and loose bohemian curls, Georges knew she needed to find someone who specialized in this style. “I wanted to be as trendy as everyone else, so I wanted whoever I went to to be able to do it the way I wanted,” says Georges.

Strict policies and astronomical deposits

These trendy styles seem to come at a price, both in higher prices and in the headaches customers have to make to abide by Instagram’s stylists’ extensive policies on booking sites. These rules and warnings often include statements such as: “A non-refundable deposit is required for your reservation. If you arrive with a different type of hair extension than specified on the site, it will be automatically canceled and you will be charged a fee for each late arrival.”

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