Home Cosmetics Univar Solutions looks to ‘speed up time to market’ with BeautyLAB launch

Univar Solutions looks to ‘speed up time to market’ with BeautyLAB launch

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Univar Solutions Inc., a global chemicals and ingredients distributor, recently launched a global lab-focused initiative to better meet the needs of product formulators in the cosmetics and personal care products space. did. Univer Solutions’ BeautyLAB is “A technology-based, lab-focused global program designed to help customers address formulation and product development challenges and accelerate time to market.” said Arnita Wofford, Marketing and Technical Director, Beauty and Personal Care, Univar Solutions. Its first edition, consisting of a video series and prototype formulations, focuses on sun care.

CosmeticsDesign spoke with Wofford to learn more about Univar Solutions’ BeautyLAB product development system, including the background behind its conceptualization and development, its operation, and its potential impact on manufacturers and suppliers of cosmetics and personal care products. I asked for insight.

BeautyLAB concept and development

To develop the first version of BeautyLAB,Our Solution Center works with our suppliers, customers, We looked at our internal sales and marketing teams.” Wofford explained. From there the program runsOur goal is to help our customers enhance or rethink their formulations to ensure beauty consumers are satisfied with every use.” she said.

However, there were difficulties that had to be overcome in launching the system. ”Key challenges we faced when establishing the program”, shared Wofford, “Addressed all different geographic regulatory constraints through a global program without duplication in each regionThis was especially important for the first year edition of BeautyLAB.We wanted to deliver content that solved problems, and to do that we needed to be locally focused on sun care.” she explained.

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